Ah, site traffic – the often overlooked first step in online marketing that is absolutely crucial to gaining more conversions to sales. Only a small portion of your overall web traffic will convert on your offers, so the more traffic you have, the more money you will make – something we can surely all get behind! There are many different ways to bring traffic to your website. This can range from advertising to promoting your content on social media, from using amazing headlines and creating valuable content to learning about keywords and SEO. If you’re here, the chances are you […]
The Definition Of TF-IDF for SEO
Like many other parts of SEO, TF-IDF is a concept that is highly debated. On the one hand, it’s known of as an amazing technique to rank your content on Google (and other search engines), and on the other, it’s apparently too old-school to be worth any effort! As with most things, the truth is usually somewhere in between – that is, that TF-IDF is useful and works with SEO but might not be the be all and end all of SEO techniques. This post will explore the definition of TF-IDF for SEO, and how the two are related. What […]
How to Carry Out TF-IDF Analysis for Better Rankings In Google
TF-IDF is a term that’s became popularized in the last year or two, but it’s not your fault if you’re not quite clued up yet. After all, there’s a lot of SEO fads out there, they come and go – and some of the most interesting one’s don’t even work well or cost you penalties! TF-IDF is different. It’s not a way of manipulating search engines, but a way of analyzing the topics in content, and stems from the same ideas that search engines come from themselves. Are you interested yet? Because of the principles involved, TF-IDF analysis has amazing […]
How TF-IDF Works with SEO
TF-IDF is a big deal in SEO circles, with some calling it the most underappreciated SEO tactic of 2020. However, you may be wondering – how does TF-IDF actually fit in with SEO? And how will it help your website rank higher on SERPs (search engine results pages)? Like all SEO techniques, TF-IDF has good sides and bad sides. It’s not a substitute for a good SEO strategy, but it can definitely be used to increase your ranking and get certain pages of your website seen. It will also give you richer, more valuable content! It’s a win-win, really. This […]
5 Reasons Why TF-IDF Will Help Your Site Rank
TF-IDF is a secret weapon that has just hit the internet marketing scene – it will increase the relevance of your pages by using semantic search. It does this by looking beyond exact keywords and into content to ensure it is relevant and high-quality in regard to what searchers want. If you’re not clued up to the benefits of TF-IDF, or what it even really is, fear not – this article will explain what TF-IDF is, and why it will help your site rank higher on search engines like Google. What is TF-IDF? Google’s algorithms have been changing dramatically over […]